A Must Have Tool You Need For Your Site

Whatever your need to be present on the web, be it on a blog for your passion, e-commerce site that offers services or an online store, or a website for a company to bring more awareness you need to have the right tool to conquer substantial web traffic.

Now unto our list of tools, we had cut it for categories or purposes such as the following

For Setting Up The Website
For Analytics
For Search Engine Optimization
For Conversation
For Email Marketing
For Commerce

Setting Up Your Website

For Google, you have google.com as a domain name. You also need a domain name for your site. This could be obtained free for those free platform like Blogger, but you aren't for those if you are serious on taking on this journey.

There are sites that offer domain name Enom. But you can actually get it for free with the hosting. In here, we have the Bluehost, which gives cheap deal for as low as 3 dollars a month...that is if you plan to get for two years.

Checking on Bluehost, you will learn that the longer time you get a deal for the domain name you want, the lesser be the rate of it per month. If you are a beginner, you can either have it for 1 year at a bit higher price but is just reasonable too.

Bluehost is the number one host provider of over 800 million sites. The hosting comes with your free domain name so you can get some discount on that. Other influencer or blogger can also provide you with a promotional code. They had the best-interrupted and advanced hosting that can be of great help on your success. This way you save yourself from frustrations and could just put all your attention on growing fans or readers for your site. You had already put the work of getting traffic to them and you know they are can deliver reliable service for that.

Publishing Platform

Ditch out Blogger or Blogspot. This is good if your finances could not supply your need as blogger. However, don't be disheartened if you had done your blog here. You can migrate it to the best platform later but with some effort and resources, too. Still, you can start that way.

What is recommendable?

The Wordpress.org--it is a self-hosting platform that allows thousands of amazing plug-ins that you needed for a great site. You are at ease that you have a better community of developers and they can assist you when you need help 24/7!

Weebly, on the other hand, is also a good platform as well as Wix. Wix is a more user-friendly publishing platform, but its speed is frustrating. You do not want your audience to abandon the site before it will even load. A good speed is great for higher conversion.

The Theme

A clean, uncomplicated, but elegant looking design attracts better traffic. You need to get premium theme such as Elegant, or depending on the niche of your site. You can also sort some help from Freelancer or Fiverr site. Spend as minimal as 10 dollars for help and you be satisfied with the outcome but if you want to build it on your own, you need a premium theme where everything is just editable.

The Google Analytic Tool

Those bloggers out there understand they rarely be of need of other data other than what Google Analytics can provide. Use Google Tag Manager to insert code and it all be worth it. If you find it too intimidating or complicated to do, you are lucky there is Fiverr for some help. It takes some hours and a couple of dollars too.

Search Engine Optimization Tool

You can take advantage of the free plug-in Wordpress offers, the Yoast SEO. This has features helpful for ranking your site on the first page of Google search.

Take note of the XML sitemaps, meta robot index, and SEO title/description because it comes with some functions needed for better ranking such as the ability to submit to the search engine so that it can easily discover the URL, the ability to communicate with other search engines for the URL and its ability to optimize snippet so your site get higher conversion.

The other SEO tool that we can recommend is on Google Search Console. This allows you to see the heaviness of queries or search words in order to better position your website. Here comes the work of the SEMrush. It comes with some fee but allows you to have a better comparison from your competitors.

In here, you have to stuff in keywords on your blog content. You need to get the good keyword such as with higher clicks so your site will be displayed. If you do not know how to continue reading or ask some help from SEO content writer. They know best how to stuffed these keywords on the content.

The Promotion

This work takes time, but with the right approach, you get to have a wider readership for your new post. One, you need to be present on almost all social media platform such as Facebook, Tweeter, Instagram, Medium, and more. You have to stay updated to other new platforms and forums so that you can spread your content to vast of the audience out there.

Provided that you know this, you know that you also need to stuff videos on your group or fan page. A good site to get impressive and catching videos is in Viral Hog.

Use Agorapulse for a detailed report on social media activity and take advantage of the scheduling feature. It can save much of your time. There is also the BuzzSumo to bring you better analyzation of what content performs better.

The Conversion Work

Having a good number of subscribers to your site is really great help. That is why most of the sites offer free e-book downloadables in order to capture the email address of their readers and to send them new updates.

This can be done using the free tool Mailchimp or you may also use SUMO. These all enables you to smartly connect back to your subscribers and offer them amazing content you just had on your site. This also increases the conversion of your site and not just merely adding traffic to it.

For Commerce Works

If you are selling some stuff, be it a digital product or not, you need to have some tools for that. On some site, it is already provided but if you want to have easier work, you can use Ecwid. This is a free e-commerce solution that you can integrate on your website. A free user is allowed to put up 10 items on the shop, higher than that you need to upgrade and you have to pay some fee monthly. Also, the free user is not offered for digital products so if you plan to sell e-book and other types of digital product, you need to upgrade your membership.

You can also set up your site in platforms like Shopify or Magento, but these have a monthly fee. BigCommerce, on the other hand, doesn't need additional fees for other transaction such as on credit card processing. That allows you to save more bucks here!

Should you need more guides, you can hire virtual assistance or take online courses in Udemy. I bet you find those online courses very helpful to set up the right way to set up the online shop you dream of.